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Adzooma is an online advertising platform that helps businesses optimize their digital marketing efforts. It is designed to simplify the process of running online ads by providing a range of features, including campaign management, performance tracking, and automation tools. The platform is known for its user-friendly interface, affordability, and flexibility, making it a popular choice for businesses of all sizes.
Adzooma was founded in 2015 by Rob Wass, David Sharpe, and Douglas Bates. The company was created with the goal of making digital advertising accessible to small and medium-sized businesses that lacked the resources and expertise to run effective campaigns. The founders believed that many businesses were missing out on the benefits of online advertising due to the complexity and high costs of traditional ad platforms.
To address this problem, Adzooma was built to be easy to use, affordable, and highly customizable. The platform offers a range of tools that help businesses create, manage, and optimize their ad campaigns. These tools include an ad builder, keyword research tool, ad performance tracking, and automated optimization tools.
The platform is designed to be intuitive and easy to navigate, making it easy for even those with limited experience in digital marketing to create effective campaigns. The platform offers step-by-step guides and tutorials that walk users through the process of setting up their campaigns, making it easy to get started.
The platform offers a range of pricing plans that are designed to meet the needs of businesses of all sizes. The basic plan is free and offers a range of features, including a limited number of campaigns, ad groups, and keywords. The premium plans offer more features and allow businesses to run larger campaigns, track more performance metrics, and automate more tasks.
Adzooma is known for its flexibility. The platform is designed to work with a range of advertising channels, including Google Ads, Facebook Ads, and Microsoft Advertising. This means that businesses can use Adzooma to manage all of their online advertising campaigns in one place, making it easier to track their performance and optimize their spending.
One of the key benefits of using Adzooma is its automated optimization tools. The platform uses machine learning algorithms to analyze the performance of ad campaigns and make suggestions for optimization. This includes suggestions for adjusting bids, targeting different keywords, and changing ad copy. By automating these tasks, Adzooma helps businesses save time and money, while also improving the effectiveness of their campaigns.
Another benefit of Adzooma is its reporting and analytics features. The platform provides detailed reports on the performance of ad campaigns, including metrics like click-through rates, conversion rates, and cost-per-click. This data can be used to make informed decisions about future campaigns and to optimize spending for maximum ROI.
Adzooma is an online advertising platform that provides a range of features designed to simplify the process of running online ads. The platform is known for its user-friendly interface, affordability, and flexibility, making it a popular choice for businesses of all sizes. Its automated optimization tools and reporting features help businesses save time and money while improving the effectiveness of their campaigns. Overall, Adzooma is a valuable tool for businesses looking to improve their digital marketing efforts and drive more traffic and conversions to their websites.
Did you know that Adzooma has an affiliate program?
Here is some basic information about what Adzooma is all about. Check it out, and if you are interested there is a link below to access the Adzooma affiliate program.
Adzooma, Simplify, Automate & Optimise Online Ad Campaigns – Adzooma lets you manage, optimise and automate your Google, Facebook, & Microsoft Ads campaigns. The smarter choice for online advertising.