Learn about the Booking.com affiliate program.

Introduction:

In today’s digital age, the tourism industry has experienced a major shift towards online bookings. Booking.com is a leading online travel agency that connects travelers with accommodations and flights worldwide. The platform was founded in 1996 in Amsterdam, Netherlands, and has since grown to become one of the world’s largest online travel agencies, offering a wide range of services to customers globally. This article will provide an in-depth overview of Booking.com, including its history, services, and impact on the tourism industry.

Background:

Booking.com was established in Amsterdam, Netherlands, in 1996, as a small startup. The company’s founders, Geert-Jan Bruinsma and Alec Behrens, initially called the platform “Bookings.nl,” which later became “Booking.com” in 2006. In 2005, the platform was acquired by the United States-based Priceline Group, which later changed its name to Booking Holdings in 2018. Today, Booking.com is headquartered in Amsterdam, Netherlands, and operates in over 227 countries worldwide, offering over 28 million listings across 153,000 destinations.

Services:

Booking.com is an online platform that connects travelers with accommodations, flights, and car rentals worldwide. The platform allows users to search for and book accommodations, including hotels, apartments, villas, and hostels. It also offers a range of services, including flights, car rentals, and airport taxis. In addition, the platform provides information on local attractions, things to do, and restaurants in various destinations worldwide.

One of the key features of Booking.com is its user-friendly interface. The platform allows users to search for accommodations based on their preferences, including price, location, and facilities. Users can also read reviews and ratings from other travelers who have previously stayed in the same property, helping them make informed decisions when booking their accommodations.

Another unique feature of Booking.com is its Genius loyalty program, which offers exclusive discounts and perks to frequent users. The program rewards customers with discounts on their bookings and additional perks, such as free breakfast, late check-out, and room upgrades. The more bookings a customer makes on the platform, the higher their Genius level, and the more benefits they receive.

Impact on the tourism industry:

Booking.com has had a significant impact on the tourism industry, revolutionizing the way people book their travels. The platform has made travel more accessible and affordable for millions of people worldwide, by providing a one-stop-shop for all travel-related services.

Booking.com has also had a significant impact on the hotel industry, as more travelers book their accommodations online. The platform has provided hotels with a global platform to showcase their properties and reach new customers. In addition, the platform has encouraged competition between hotels, driving prices down and increasing the quality of accommodations and services.

However, Booking.com’s impact on the hotel industry has not been without controversy. Many hotel owners have criticized the platform for its commission fees, which can range from 10% to 30% of the booking value. Hotel owners argue that these fees are too high and have a significant impact on their profits.

Conclusion:

Booking.com is a leading online travel agency that has revolutionized the way people book their travels. The platform has made travel more accessible and affordable for millions of people worldwide, by providing a one-stop-shop for all travel-related services. With over 28 million listings across 153,000 destinations, Booking.com offers a wide range of services to customers globally, including accommodations, flights, and car rentals. The platform has had a significant impact on the tourism industry, driving competition between hotels, and making travel more accessible to millions of people worldwide. However, the platform’s impact on the hotel industry has not been without controversy, as many hotel owners have criticized its commission fees.

Did you know that Booking.com has an affiliate program?

Here is some basic information about what Booking.com is all about. Check it out, and if you are interested there is a link below to access the Booking.com affiliate program.

Booking.com, Official site, The best hotels & accommodations – Big savings on hotels in 120,000 destinations worldwide. Browse hotel reviews and find the guaranteed best price on hotels for all budgets.